CBx Arrow.png

Hi Fam

Welcome to CultureBanx, where we bring you fresh business news curated for hip hop culture!

Changing the Game: Cocktails Empowering Women First Initiatives

Changing the Game: Cocktails Empowering Women First Initiatives

Women empowerment products are taking center stage as the latest feminist movement is helping to spur a booming industry. Tiffany Hall’s ready to drink (RTD) “Empower Cocktails” is looking to do more than just capitalize on the booming trend. Through this pale-pink elixir known as the Empower Cosmopolitan Martini, Hall has partnered with several nonprofits that champion women’s initiatives. She’s also tackling the challenge of perfecting a RTD cocktail as a way to dominate the entire category, “the taste profile is that of a premium spirit,” Hall said. The RTD market is on the rise, a recent report from Mintel predicted sales of RTD spirits based cocktails in the U.S. would increase by 9% in volume by 2021. The Mastercard (MA -0.39%) executive is also looking to support female entrepreneurs through the power of her sweet potato distilled vodka drink. “Empower is committed to helping women, not only providing a product they can enjoy at work but also at home and in their community.” This femme inspired cocktail has been selected for a number of award shows as the drink of choice and is sold in major stores across CT, NJ and NYC.

CBx Vibe:Golden” Jill Scott

Nigeria's Own Mona Lisa Captures Art World’s Eye

Nigeria's Own Mona Lisa Captures Art World’s Eye

MTN Nigeria Wakes Up Naija Public Markets

MTN Nigeria Wakes Up Naija Public Markets