There’s A Blockbuster Blind Spot And It’s Worth $30 Billion
By: Claire Moraa
For years, Hollywood has thrown in the same films on our screens deliberately or subconsciously ignoring other diverse cultures. Hollywood on its own makes bank. For instance, in 2023, the global box office generated $33 billion in revenue. And even though it does generate a significant amount of revenue, there is a gap in the market. This blind spot arises from the failure of Hollywood to adequately engage and represent diverse communities, resulting in substantial financial losses.